EMPLOYERS


Our Suggestions

We encourage employers to focus less on having all the answers and more on helping someone take the next step. The most important thing you can do is invest in people development over a longer time span, intentionally creating opportunities for ongoing interactions and new levels of responsibility.



Be Accessible.

Your future talent is more likely to pursue opportunities when your business feels approachable, welcoming, and willing to engage. For many students and career seekers—especially those in K–12 and college—interacting with professionals can feel intimidating. They may not know what questions to ask, how to introduce themselves, or whether they even belong in a certain career or workplace.

Create an environment where people feel comfortable learning, asking questions, and building relationships without fear of getting it wrong. Take time to explain the work, encourage curiosity, and help people understand that career development is a process.

When your workplace seems approachable, you can create stronger connections. A welcoming conversation, a supportive mentor, or an employee willing to share their own journey can shape how someone sees an industry, a workplace, or even their own potential.

Be Visible.

Career decisions often begin long before applications are submitted. Students, parents, educators, and career seekers are actively searching for information to understand what opportunities exist and where they fit. If your organization is difficult to find—or if people cannot easily understand who you are and what you do—you may never become part of their consideration.

Visibility goes beyond having a company name on a website. Future talent wants to understand the people, environment, and opportunities behind the organization. For manufacturers and other industries that are often misunderstood, this is especially important. Show your local facilities, your employees, the technology being used, and what daily work actually looks like. Help people see beyond assumptions and picture themselves in your workplace.

Strong employer visibility should include multiple places where career seekers naturally look for information:

  • Company websites with career pathways, local facility information, employee stories, and workplace images

  • LinkedIn and social platforms that showcase culture, projects, and opportunities

  • University/college career databases (e.g., Handshake) used by students seeking internships and employment

  • K–12 career exploration platforms (e.g., YouScience) and career events

You cannot influence decisions if people never discover you.


Simple Ideas

Help Them Stay On Track in School

Help Them Pursue With Purpose

Help Them Make Connections

Be Familiar With the Data

More Resources

  • Career One-Pagers

    Raise the Bar’s specially designed career one-pagers connecting career seekers to local exploration and funding opportunities.

  • Mapping Your Future

    Resources to help families plan, prepare, and pay for higher education.

  • Common App

    How students can complete one main application and send it to any college that accepts the Common App.

  • Major Employers

    Regional Growth Partnership maintains a list of major employers across Northwest Ohio.

  • Find Your Ohio

    Connects people to Ohio job opportunities, so they can build a better life, see why people from across the nation are choosing to relocate to the Buckeye State and call Ohio home.

  • MakingOhio

    Discover valuable manufacturing industry resources from trusted partners.